My design concept is a beauty secret that comes from within. So I made a mermaid who brought pearls to the surface of the water from the depth of the sea. The mermaid pose shows strength combined with its own beauty, while pearls have the meaning of priceless treasures that are always sought after but hard to find. From this logo, I want to show that getting the desired beauty from good care is not perfect if positive attitudes and thoughts are not appear as the secret of inner beauty. So there must be a balance between beauty treatments, attitudes, and positive thoughts.